Spotify X Durex

This conceptual campaign was created for a university brief encouraging cross brand collaboration. I paired Spotify and Durex to spark conversations around safe sex and overpopulation in a way that was cheeky, modern, and rooted in cultural insight. I designed a set of visuals imagining a “safe sex playlist” experience something playful but purpose driven. The campaign leaned heavily into youth culture and visual storytelling, something I love exploring in my design work.

Skills Used: Campaign ideation, cultural branding, copywriting,
digital visuals

Tools: Photoshop, Illustrator